Iconic
Designs.
Distinctive by Design.
German Design · Japanese Craft
Inspired by the colors of contemporary art.
Awarded Design.
The Wolfgang Proksch brand was founded in the 1980s under the name PROKSCH’S. From the outset, the brand stood for clearly defined luxury, innovation, modernity, and lasting value, combining avant-garde design with uncompromising craftsmanship in premium eyewear.
Throughout the 1990s, the brand developed its unmistakable visual language: powerful black-and-white portrait photography featuring confident, authentic personalities. These images became synonymous with the brand’s philosophy — expressing strength, individuality, success, and emotional clarity without distraction.
At the beginning of the new millennium, the brand was officially renamed from PROKSCH’S to WOLFGANG PROKSCH. The name WOLFGANG PROKSCH is now protected worldwide, reinforcing the brand’s international identity and premium positioning in the luxury eyewear market.
A major technological milestone was the development of the brand’s legally protected elastic hinge element. Produced through highly complex manufacturing processes using tons of pressure, this innovation became a defining unique selling point of Wolfgang Proksch eyewear — combining comfort, durability, and refined engineering.
The brand deepened its commitment to artisanal excellence by producing frames in the renowned eyewear region around Sabae City, Fukui Prefecture, Japan — the global epicentre of traditional Japanese eyewear craftsmanship. Each frame is created through more than 100 meticulous production steps, where decades of artisan experience meet cutting-edge technology in perfect symbiosis.
Wolfgang Proksch continues to define modern luxury through uncompromising quality and responsible production. The collections are crafted from the world’s finest materials, including: Titanium and beta-titanium for exceptional strength and lightness. Premium acetates (organic cotton blends) sourced from leading manufacturers such as Takiron, Daical, and Mazzucchelli. At the same time, the brand actively pursues a more sustainable future, striving to help shape a climate-neutral world in line with the highest principles of environmental responsibility.
Today, Wolfgang Proksch stands as an internationally recognized luxury eyewear brand that unites: Iconic design, Emotional visual storytelling, Patented innovation, Japanese master craftsmanship and Premium sustainable materials. Every frame embodies the brand’s enduring philosophy: luxury with character, precision with soul.
Where Heritage Meets Contemporary Vision.
The design philosophy of Wolfgang Proksch is rooted in a deep respect for the timeless icons of eyewear history. Rather than following short-lived trends, the brand seeks to reinterpret classic forms for the modern age, creating frames that feel both familiar and contemporary. At the heart of this approach lies a commitment to reduction to the essential. Every line, proportion, and detail serves a purpose. Distinctive stylistic elements provide unmistakable recognition while preserving a sense of restraint and sophistication. The result is eyewear that communicates character through clarity rather than excess. Wolfgang Proksch embraces evolution through careful refinement. Changes are introduced thoughtfully and with moderation, acknowledging the spirit of the present while honoring the achievements of the past. This balance between heritage and innovation allows each collection to remain relevant without losing its identity.The brand follows a classical design tradition that has endured for decades, yet continuously reinvents itself through subtle contradictions—combining familiarity with originality, permanence with progress, and timeless elegance with contemporary expression. This tension between continuity and renewal defines the unique design language of Wolfgang Proksch.
- Material
- β-Titanium / Acetate
- Finish
- Hand-finished
- Production
- < 4,000 / year
- Origin
- Japan · Germany
"Authenticity is all I have."— WOLFGANG PROKSCH
